![]() In January 2017, when Sanrio’s second English-language Aggretsuko video hit the internet, international fans were quick to relate to the cartoon’s plight with many referring to the red panda as their “spirit animal.” Yet Kazumi told CNN that daily work frustrations and difficulties crossed borders. The company, writes Kinsella, quickly established a monopoly on the cute goods market. In the early 1970s, Sanrio began to pump out cute paraphernalia in the form of stationery and plush toys that they could market to these young female consumers. The movement, argues Kinsella, was a way for Japanese women set on the path to motherhood to re-embrace childhood and reject adult responsibilities.īut it wasn’t just young women who latched on to Japan’s cute craze. Instead, it was adopted by some young women as a rebellion against Japan’s patriarchy.īorn in the aftermath of the student riots that rocked Japan in 1971, the cute craze sprang from an underground literary trend in the 1970s when teenage girls started writing the Japanese alphabet in childish, rounded characters, according to Sharon Kinsella, a lecturer in Japanese studies at Manchester University. What’s relatively unknown, however, is how the pursuit for cute didn’t begin as a big business. I had the best time seeing all the exhibits and the history.Today, it’s associated with the global proliferation of Sanrio’s Hello Kitty goods – analysts estimates she brings in most of the company’s profits – the Pokémon brand, as well as a variety of kawaii subgenres that encompass everything from the creepy to the grotesque. It teaches you so many lessons, things like work ethic, working on a team, dealing with disappointment, all lessons that that you can apply to all different avenues of life, whatever you choose to do.Īllyson Felix: So, one of my favorite Hello Kitty moments is when Hello Kitty Con came to Los Angeles, and I got to attend. Why is it so important for young girls to participate in sports?Īllyson Felix: I’d encourage all young girls to participate in sports. I went out for it in high school and really just to meet new people and I completely fell in love and found that this was for me.ĭo you have any advice for young girls who aspire to become a professional athlete like yourself?Īllyson Felix: To all my young girls who want to be pro athlete, I would tell you to try all the sports, find out what you’re passionate about and what you absolutely love and pursue it with all your heart - there are no limits to this! ![]() What inspired you to become a professional athlete?Īllyson Felix: I was inspired to become a professional athlete really by just falling in love with my sport. I’m gearing up to try and make my 5th Olympic team. Hello Allyson! Can you share a little bit about yourself?Īllyson Felix: Hey I’m Allyson Felix, I’m an Olympic sprinter. Say "Hello!" to Allyson and learn how she is inspiring the next generation of girls (including her daughter, Cammy) through creativity, sport, and play. She continues to strive for greatness in all areas reminding us that we all can achieve things we never dreamed of. Allyson has accomplished so much, but her greatest accomplishment and her greatest love is her daughter, Camryn, who reminds her everyday that she can never stop fighting for what is right in this world. She has hosted a wrap-up series for an Emmy- winning prime-time show on NBC. She loves children and serves as a member of the Right To Play board hoping to raise awareness for underserved children in developing regions. She continues to dig deep and find new goals to motivate and drive her.Īt this stage of her career Allyson has found passions off the track which she believes are her true calling. ![]() ![]() With a recent event change on the track, Allyson is still honing her craft and seems to find passion and determination rivaled only by the greatest of the greats. She has won, a mind-blowing, twenty-five global medals at the Olympics and World Championships. She is the most decorated Track & Field Olympian in history. Her commitment to excellence has cast a shadow of predictability, but Allyson Felix stands alone. It seems like we already know everything we need to know about her, but in many ways she is still carving her path.
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